AF Audit™ // Impact Acoustic

Unleash the Audit.

We put Impact Acoustic through the Material AF Audit Engine™ and dropped the results on the AF Five Scorecard™.

This one came in strong 💪. Beautiful color story, killer metal tray construction, and thoughtful collateral, but a few execution misses kept it just shy of elite.

Let’s break it down.

The AF Five Scale™

The new standard for material brand experiences. It’s not about budget. It’s about impact. From flatline to unforgettable, here’s how the scale stacks up:

• MIA → Missing in Action

No signal. No spark. Brand’s gone dark.

• AF1  → Busted

Flatline. Zero vibe. Bust it down and rebuild it right.

• AF2 → Needs Work

Spark’s hiding under beige. Tighten it up and bring the heat.

• AF3 → Decent

Solid bones, clean cut, but too safe to remember.

• AF4 → High Impact

Confident. Polished. Loud enough to turn heads.

• AF5 → Elite

Unforgettable. Iconic. The material experience everyone’s still talking

about.

Final Verdict.

Color that hits. Craft that speaks. Silence never looked this loud.

Bonus Badges.

⭐️ BONUS AF

QR code on brochure was a seamless touch.

Scan, Land. Impact!

⭐️ BONUS AF

Sample cradle dialed-in. Every millimeter

meant it.

What Worked.

• Color Dopamine

  That bold rainbow lineup hit hard. Energy, emotion, and pure visual joy.

• Powder-Coated Perfection: The metal sample tray wasn’t just packaging, it was industrial art.

• Smart Storytelling 

The accordion collateral + #WeMakeAnImpact brought brains and brand

together.

• Precision + Play

Tight CNC cuts, puzzle joints, and dovetails. Proof you can mix materials +

craftsmanship with fun.

Next Moves.

• Dial the Details 

The kit’s strong. Now make every label, edge, and print as flawless as the craft.

• Add the Story 

  More emotion, more voice, more Impact. Let the brand talk as loud as the color.

• Go Full Experience 

From box to screen, make it unforgettable. That’s how you hit AF Elite.

Audit Over. Game On.

We dropped the AF Five Scorecard™. Impact Acoustic was super tight with high marks.

Now it’s your turn to go from "meh" to Material AF™.

Want to know how your material experience stacks up?

👉 Send your Material Brand Experience Package (MBXP). We'll unleash the audit. 

👉 Follow Material AF™ on LinkedIn.

👉 Use #MaterialAF ... #MaterialAFAudit ... #AFFiveScorecard when sharing your audit results.

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Material AF™ - Material Brand Audit Disclaimer

The Material AF™ - Material Brand Audit™ is my independent, unbiased review based on 25+ years of experience and 45+ criteria across design, presentation, storytelling, and material quality. Ratings reflect one moment in time and are intended to help brands elevate their material and brand experience. These results are my own opinions and shaped by what landed on my desk (e.g. the look, the feel, the story, the whole vibe.) I’m not paid or sponsored by any manufacturer. If you crush it, you get the glory. If you fall short, you get the insight to level up.